Spotlight on Six Emerging Women-Led Startups to Keep an Eye on This Year

Highlighting the significant contributions of women-led startups is crucial as they make a real impact in society. These innovators are driving change, breaking new ground, and fostering positive developments.

In India’s vibrant and growing startup ecosystem, a key trend is taking shape: the surge of enterprises led by women. This shift is significantly enriching the diversity and expansion of the Indian startup scene, with women entrepreneurs not just shattering the glass ceiling but also creating their own success stories and inspiring others.

It’s essential to focus on the extraordinary accomplishments of these women-led startups as they make substantial societal impacts. They are leading the charge in innovation, challenging conventional norms, and propelling positive change.

Spanning industries from technology to healthcare, sustainability, and education, these women are not only establishing thriving businesses but are also crafting a more inclusive and equitable entrepreneurial environment in India. Here’s an insight into some of the rapidly growing startups helmed by women.

Nykaa

Founded in 2012 by Falguni Nayar, Nykaa rapidly evolved into a celebrated brand in the beauty and personal care sector. Achieving unicorn status in 2020 after a major investment from Steadview Capital, Nykaa’s valuation reached $1.2 Billion. Its 2021 IPO further underscored its success, raising a remarkable INR 5352 Crores. Nayar’s forward-thinking leadership has not only established Nykaa as a leader in its market but also set a model for Indian startups in its industry.

Mamaearth

Ghazal Alagh’s Mamaearth, founded in 2016, has become a byword for authenticity in the skincare industry, known for its commitment to natural, toxin-free products. It was the first Asian brand to receive ‘MADE SAFE’ Certification. In 2022, Mamaearth achieved unicorn status, valued at $1.2 Billion, proving its dedication to providing trustworthy skincare solutions.

Yodda Elder-Care

Simran Sharma’s Yodda offers premium elder care services, combining technology with Emergency, Health, and Convenience services. It addresses the needs of working professionals who live away from their families, focusing on senior citizens’ well-being. Yodda has established itself in the market, indicating a shift in societal priorities towards elder care.

Hasura

Led by Rajoshi Ghosh, Hasura, a SaaS startup, is transforming web application development with its open-source platform. With a recent $100 million Series C funding, Hasura reached a valuation of $1 billion, highlighting industry recognition for its innovative approach in web application development.

Routematic

Kavitha Ramachandragowda’s Routematic is redefining employee transportation in India with its technology-integrated fleet solution. The company aims to ensure secure and comfortable commutes for corporate employees, thus leading the market in employee transportation solutions.

Herkey

Founded in 2015 by Neha Bagaria, Bengaluru-based HerKey is an innovative online platform designed to empower women in their careers. It offers more than just job listings, providing mentorship, networking, reskilling opportunities, and career services. With over 5000 companies on its portal, HerKey is changing the professional landscape for women, offering them resources and a supportive community for their career advancement.