Flipkart partners with Educator Shaw to enter online learning marketplace

Commerce giant Flipkart and leading live online educator Shaw Academy have entered into a partnership to enables online certified courses in photography. The agreement will see live education integrated into the Flipkart platform and allows customers to avail of a range of online live courses focused on practical skills. The partnership will initially offer a four -week photography course delivered by Shaw Academy.

The alliance was announced as an Irish government delegation visited the Shaw Academy office in Bangalore during a five-day Enterprise Ireland Trade Mission to India. Shaw Academy currently teaches 400,000 new students every month and the agreement with Flipkart builds on both company’s ethos of reducing cost and providing high-quality solutions to customers.

Commenting at the launch Adarsh K Menon, VP – Electronics at Flipkart said, “Photography as a hobby has grown in India over the years, as rightly reflected by the steady growth of Flipkart’s cameras & camera accessories category. This association with Shaw Academy is a step forward in offering our customers added benefits and allowing them to find the right products at competitive prices on Flipkart.

Shaw Academy which is just four years old and self-funded this year surpassed teaching over 1.84 million students and continue to grow exponentially due to its world class market leading educational programs and technology platform.

Shaw Academy Co-founder and CEO James Egan said in a statement, “We are delighted to announce this key strategic partnership with Flipkart whom we very much respect and admire. Our focus is very much on working with true market leaders and we are delighted to have built an offering that will both engage Flipkart customers and support the Flipkart offering. Our introductory and advanced program, on photography which is also one of our flagship skills, have been internationally acclaimed by literally millions of students across the world and we have no doubt, that Flipkart customers will be delighted with the value and skills gained. We look forward to teaching every single student and giving them the skills they need to succeed.”